HuffPost is part of Verizon Media. Having an online presence gives startups a clear view to global markets. The author is Director of Zed-Axis Technologies, a New Delhi-based software development company. Previously, he has led the India growth-story for multinationals like Samsung, Zayani, MMore and Indian transnationals like Moser Baer. Anti-trust, taxation and ‘country of origin’-related issues have hampered the ability of platforms like Amazon and Flipkart to focus on their value offerings. However, the ecosystem has been plagued with some unique challenges and needs stakeholders to really come together in a spirit of cooperation to pull the country out of this rut. The Philosophy of Research and its Publica... A country has a much harder time becoming prosperous without people who are willing to invest in its future. Important Motor Insurance Terms You Should Know Well, 4 Significant Implications of AI in SME Business Tactics, 7 Great Ways To Improve Communication With Your Employees, How to Use an Email Signature as a Marketing Tool, Top 10 Business Intelligence Trends for 2018, Tips and Tools to unhide non-system files, Plug and play forecasting analytics using data compression and sql reduction. With the right kind of support, the advantages brought in by e-commerce platforms like Amazon and Flipkart will allow online sellers of goods to not only scale up within India, but also to overseas markets. It's a simple way to create your professional online presence. The regional language option on portals such as Amazon and Flipkart give consumers in smaller towns and villages a personalised experience. It only takes seconds and is FREE, For more than one recipient, type addresses separated by commas, Email-id and password doesn't match, please try again. Many founders with great technical skills struggle to understand preferences and communicate with consumers at a pan-India level. ... Based on the challenges identified and inter-country comparison between India and top e-commerce performing markets, it can … He is also an investor in early to mid-stage deep technology companies working in consumer, healthcare, finance, logistics and entertainment sectors. In light of the above, it is extremely important for the startups as well as other stakeholders, such as consumers and policy-makers to take note of the immense positive multiplier effects that can be created by e-commerce platforms. Find out more about how we use your information in our Privacy Policy and Cookie Policy. I think this is where e-commerce can … At a time when the country needs all hands on deck to ensure economic revival, continuing to treat the e-commerce sector with skepticism will be akin to cutting off the strongest helping hand for the economy. You can change your choices at any time by visiting Your Privacy Controls. I think this is where e-commerce can play a fantastic role. Many founders with great technical skills struggle to understand preferences and communicate with consumers at a pan-India level.