The latest spin on the beloved fragrance screams summer. Like a good classic hit song, you can never get tired of this fragrance. He loves a good tune and cannot refuse a good book. Louis Vuitton is set to introduce its first line of men's fragrances. It’s fresh and crisp, and the juniper really stands out. Following menswear traditions, or runway examples, ensures your look is successful. He is also a marketing consultant and the owner of the site hegrooms.com in which he writes about all things related to men's personal grooming. Louis Vuitton L'Immensité. This is a unisex fragrance that was launched in 2013. Pick the one that best complements whatever it is you’re serving—and then serve it well. You don't always need to make a bold statement with your fragrance - in fact, there's something to be said about keeping things casual. I gravitate towards classic styles that have stood the test of time. The fashion world is huge, but it can really be simplified to twelve Style Archetypes. © 2020 Forbes Media LLC. Related to the preppy look is the “geek” or “nerd”, popularized in the last decade by such hit American TV series as Big Bang Theory as well as wildly successful college romance dramas from South Korea such as Dream High. Flower petals mingle with grapefruit for a scent that’s perfect for fun in the sun. It may be tempting to call them iconoclasts, but really, you’d have to be against rules to be one. COS, Gap, Nike, Neil Barrett, Supreme, Bathing Ape, Stussy. The review: “The smell for this cologne is the best. The review: “I've purchased this cologne for my husband for years and years and neither of us get sick of it. Paul Smith, Polo Ralph Lauren, Fred Perry, Dunhill, Ermenegildo Zegna, Giorgio Armani. Invest in a new fragrance this summer with our guide to the best new men’s perfume releases for summer 2018. With amber, bergamot and patchouli, this fragrance is ideal for summer nights. He is passionate about perfumes plus hair and skincare products, and owns several to last many lifetimes. In warmer months, you might find a crack of spice or wood in the best scents. This citrusy fragrance was created by Clinique in 1999. NaturaBrasil’s fragrance collection tells the story of traveling through Brazil. Although some of these fragrances are very The scent lasted on my husband from 8am until almost 10pm. For a full-bodied fragrance this summer, opt for Guerlain’s L’Homme Idéal L’Intense. Ultra-fresh, the new Ralph Lauren Ultra Blue is an interpretation of the iconic, top-selling Polo Blue scent. It’s reminiscent of how our body smells after showering with a nice bar of soap. Exhilarating and vibrant, the fragrance is a like a breath of fresh air and plays on the beauty of natural elements. Oh yes! And practically anything. Phlur Sandara, $88, phlur.com. Think of this as weekend vibes, bottled. Cool Water by Davidoff EDT was created by Pierre Bourdon and turns 30 this year. It is also the first time that Guerlain has used almond in a fragrance, giving the scent an intense, unique character. Couldn't care about what others think. I get basics, practical items, stuff that can fit my current wardrobe, or stuff that fits my lifestyle. These are the men’s summer scents we love best. The bright citrus scent revs you up with lime mojito, guava and cedarwood. Keep in mind, this is a unisex fragrance, so if you’re going to get it, you need to be prepared to share! It is expensive but it lasts all day. Men’s Journal has affiliate partnerships so we may receive compensation for some links to products and services. Similar to the fragrances listed earlier, it’s fresh, crisp and lightly floral. I enjoy breaking rules, testing the boundaries. Since then I’ve written for NYLON, New York, Teen Vogue, ELLE.com, Glamour, Marie Claire, SELF, New York Post, USA TODAY, CNTraveler.com, Time Out New York, Health.com, Stylebistro.com, NYLON Guys, BBC Travel, Latina, Organic Spa Magazine, and BUST, among others. But it’s the sweet and spicy inspiration behind the scent that won Chris over. Pocket squares, collar pins, oxfords shoes, bowties, suits and sports jackets.